Karl Lagerfeld for Shu Uemura

I had the opportunity to go to the Karl Lagerfeld x Shu Uemura Collaboration event a few days a go (all thanks to Shu Uemura Indonesia for inviting me!). The event was to introduce to the media the latest collection from Shu Uemura, which will launch in Indonesia on November 1st, 2012. This was one of the product launches that I’ve been waiting for ever since I heard about it beginning of the year. If you follow me on Twitter (which you should!), you’d probably already seen some of the sneak preview photos I uploaded there.

If you don’t know about it alraedy, Karl Lagerfeld, yes, that famous designer Karl Lagerfeld is having a collaboration with Shu Uemura by launching the MONSHU girl collection. Karl, himself, is a very dear friend of the deceased Shu Uemura, thus naming the collection MonShu, which means “my darling shu”.

The collection’s icon, named the MonShu girl has a very “Sadako” eerie feel, yet one cannot help but to feel a strange attraction towards this icon. A very 1920s makeup, smoky eyes with red lips, is the signature look of the MonShu girl.

The event started out by introducing the whole concept behind MonShu girl (see video below).

Then Regina introduced us to John Pagaduan, who’s a Shu Uemura accredited makeup artist from Philippine. John’s work can be seen in countless fashion magazines in Philippine and he was there to show us how to achieve the MonShu look.

(click on each pictures to enlarge it)

Monshu makeup

John Pagaduan makeup demo

Shu Uemura Makeup Artist

John Pangaduan and Monshu Model

Indonesian Beauty Bloggers

John Pagaduan and Bloggers

Throughout the whole makeup demo, we were lucky to be able to see the soon-to-be-released products. I have my eyes on the super cute eyelash curler, the eyeshadow palette (the purple one), and the eyelashes!

MonShu collection

MonShu eyeshadows

Monshu Products

Monshu lipsticks, gel liner and cleansing oil

The products that will be launched on November 1st are 2 eyeshadow palettes, eyelash curler, 4 lipsticks, cleansing oil, gel eyeliner (eggplant color with glitter) and false eyelashes.

Shu Uemura curler

Monshu eyelashes and Monshu curler

After the makeup demo, we were able to have a quick chat with John, as well as having our pictures taken using polaroids with the MonShu models. I think Regina and the rest of her MonShu girls look super adorable in their MonShu Outfit and makeup! Tres Chic!


Monshu Crew

Monshu Girls

Jessica and Monshu Girls

Indonesian Beauty Bloggers

Regina and Bloggers

Yes, we also received a goodie bag which I’ll share with you guys on the next post, since this one is getting too long and too picture heavy. Anyways, don’t forget to check the Shu Uemura Indonesia counters in Jakarta on November 1st, 2012 for the MonShu launch! The sales rep and makeup artists from Shu will be wearing their MonShu outfits and makeup too, so be there and join the MonShu movement. 😀

Shu Uemura Indonesia

Regina and